CEE: At the heart of Europe’s electric future

AL CEE Summit, Budapest

OEMs and tier suppliers are investing in Central and Eastern Europe with a particular focus on electric, connected and autonomous mobility. Delegates at the Automotive Logistics CEE Summit in Budapest heard about the latest challenges and opportunities.

Foreign investments from major OEMs and tier suppliers include Jaguar Land Rover’s decision to locate its new factory for the next-generation Defender in Slovakia, while Audi, BMW and Mercedes-Benz all chose Hungary for their own new production facilities. Successive Hungarian governments in particular have encouraged investments aimed at shifting towards an electric, connected and autonomous future. But, as delegates heard, this progress is not as straightforward as it may seem, especially as EV sales are lower than hoped for and key European markets are struggling for growth.

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