Red Sofa | Hugo Villicaña, Brose North America on enhancing resilience in Mexico-US cross-border logistics

At Automotive Logistics and Supply Chain Mexico 2024, Hugo Villicaña, transportation manager for Brose North America, joined us on the Red Sofa to share invaluable insights into navigating the complexities of cross-border logistics and nearshoring. Discover how Brose is leveraging centralised operations, strategic partnerships, and innovative network designs to drive efficiency and adaptability in a rapidly changing trade environment.

Villicaña told Richard Logan, senior content producer, Automotive Logistics about how Brose has tackled cross-border challenges, particularly in Texas, to maintain operational flow, and how the OEM is strategising to optimise load utilisation and reduce empty miles while building a flexible logistics network.

“Our logistics partners are our eyes on the road. With their field expertise and proactive risk management, we’re able to stay ahead of market trends and operational risks,” Villicaña said.