CindyBridgeman_SyncreonSyncreon, the integrated logistics provider, has appointed Cindy Bridgeman to a newly created role as director of business development in North America. Bridgeman moves from Ceva Logistics, where she was global account director and handled business development for a number of large automotive companies in North America.

Bridgeman has previously held a number of top director roles at GM, including director of international logistics, director of purchasing and director of strategic planning and supply chain improvement. She worked for the carmaker in all for almost 15 years before moving on as director of international operations at Vector, GM’s 4PL venture with Con-way, in 2001. Bridgeman also ran her own consulting firm for six years when Vector was wound up in 2006.