Daimler appoints Schäfer as new COO

Markus Schäfer is to take on the newly created role of chief operating officer (COO) at the Daimler group from April 1.

The post will include the control of Mercedes-Benz Cars’ entire value chain from development through to purchasing material and production.

Schäfer is currently a management board member in charge of research at Daimler, and development, procurement and supplier quality at Mercedes-Benz Cars.

Daimler said it is creating the new post to “effectively control all areas that are operationally involved in the innovation, development and value-creation process.”